chwai_feat1

Website

design

by michael john

Engaging UI & UX design

I take pride in producing engaging interfaces that not only highlight the required core values and drive powerful messaging but also set my clients apart from their competition and provide them with a practical and valuable tool that helps them grow their organisation.

Current work

odzen e-commerce

Not only was the task to build a comprehensive user journey for an e-commerce floating furniture manufacturer but I also had to do a complete site audit on the existing material so that we could best optimize the content before moving forward.

In addition, I produced a brand guide to help alleviate some problems with the actual logo and brand concept.

Tasks

Brand contributions

40%

Improved brand integrity

92%

Optimised website data

32%

Increased brand following

E-mail marketing

Style guide & optimisation

I managed to reduce the original mass of all the posted images from an impractical 55 megs down to 3.2 megs.

NEW home page

NEW product page

Complete customer journeys designed and prototyped in Adobe XD

Booking Website

The Salt Yard - Kitchen & Bar

I was the creative lead for a complete rebrand and I redesigned all assets.

Booking website

I produced a simple and mobile-optimised booking page with smooth alluring imagery.

Contribution effect

30%

Improved brand integrity

46%

Increased page impressions

37%

Increased brand following

Home page

Complete customer journeys designed and prototyped in Adobe XD

dot com.

Topline fashion lead magnet

Before the days of Figma or XD, I would create static walk-throughs of completed web pages, and present my thought process and reasoning.

This strategy was enjoyed by clients and demonstrated massive improvements to customers’ digital presence, ultimately helping them increase revenue.

Contribution effect

No. 1

Keword ranking

131%

Session conversions

70%

Increase in total page views

Topline.com home

Portfolio

Pushing the envelope of what’s possible, building lasting quality brands and engaging graphic content is my thing!

Contact

Johannesburg

Randburg

SEND A REQUEST

Shopping Basket